Bury St Edmunds Rugby Club is delighted to announce that longstanding club partner Atkins Dellow has renewed its sponsorship of the club for a further three years, extending a relationship that has become one of the most valued and impactful commercial partnerships at The Haberden.

Having proudly supported the club for more than seven years, Atkins Dellow has played an integral role in the continued development of both the club's commercial offering and its wider community engagement. Over the past three seasons, the partnership has centred around the Atkins Dellow Sponsors Lounge, a facility that has transformed the club's hospitality experience and become a focal point for the #buryrugbyfamily, visiting supporters, business partners and the local community.

The Sponsors Lounge has become synonymous with matchday hospitality at Bury St Edmunds Rugby Club. As the home of the club's Match Day Sponsor Package, it welcomes hundreds of guests throughout each season, providing a first-class environment in which businesses can entertain clients, build relationships and enjoy National League rugby at its very best.

The renewal of Atkins Dellow's sponsorship provides the platform for further investment into both the facility and the club's hospitality offering, with exciting enhancements and an updated Match Day Sponsorship Package planned ahead of the new season.

Beyond the branding, this partnership has always been built on shared values.

Atkins Dellow is a modern, full-service law firm providing expert legal advice to businesses, families and individuals. With offices across Suffolk and London, the firm has earned a reputation for delivering excellent legal advice with an approachable style and a focus on building genuine, long-term relationships.

Those values align perfectly with Bury St Edmunds Rugby Club.

Thanks to Atkins Dellow's continued support, the club has been able to develop a truly multi-purpose facility that serves not only members and supporters, but also its growing commercial portfolio and the wider community. The Sponsors Lounge has become far more than a hospitality space; it is a venue where businesses connect, partnerships flourish and relationships are strengthened.

That commitment extends well beyond match days.

The Atkins Dellow team remains an active and influential part of the club's commercial network, regularly attending Partner Events and continually looking for opportunities to introduce and connect fellow partners. Their willingness to foster collaboration across the club's business community perfectly reflects the purpose of the partnership and the values upon which it has been built.

Rob Dellow, Partner at Atkins Dellow, said:

“We're delighted to continue our partnership with Bury St Edmunds Rugby Club and to renew our sponsorship of the Atkins Dellow Sponsors Lounge. It's always a pleasure to work with the club, whose contribution to the local community extends far beyond rugby. We look forward to supporting the club and its continued success in the years ahead.

Will Affleck, Commercial Director at Bury St Edmunds Rugby Club, added:

"Atkins Dellow epitomise everything that makes our commercial partnerships so special. They have taken the time to truly understand the club, our ambitions and the role they can play in helping us achieve them. As a result, this has become a partnership that extends well beyond sponsorship and one that continues to deliver real value for both organisations.

I am particularly grateful to everyone at Atkins Dellow for the incredible level of support they continue to provide, especially given the significant contribution they make to so many organisations and causes across our region.

The renewal of this partnership is fantastic news for the club. I have no doubt that together we will continue to develop our hospitality offering, strengthen our business community and create even more opportunities for our members, partners and visitors over the next three years.

On behalf of everyone at Bury St Edmunds Rugby Club, I would like to offer my sincere thanks to the entire team at Atkins Dellow for their continued trust, commitment and unwavering support."

Lindsay Neal, Marketing Manager at Atkins Dellow, said:

“Building strong relationships is at the heart of what we do, which is why our partnership with Bury Rugby Club is so valuable. It's always a pleasure to work with Will and the wider team, and we're delighted to continue supporting the club through the Atkins Dellow Sponsors Lounge.”

Grace Gould, Business Development Coordinator at Atkins Dellow, said:

“As someone who lives locally, I'm thrilled that our firm continues to support a club that means so much to the community. The club's new hospitality offering creates exciting opportunities for local businesses, and I look forward to supporting the club in creating a fantastic experience for everyone who uses the space.”

You can learn more about Atkins Dellow, here.